Support for a European Deep Tech Startup in Entering the Japanese Market

Client
European deep tech startup

Challenge
The client was exploring how to enter the Japanese market, where business practices and market dynamics were significantly different from those in Europe. They needed not only a clearer understanding of the opportunity, but also practical support in navigating the market and taking the right first steps locally.

What we did

• Supported the client in assessing opportunities and challenges in the Japanese market
• Advised on market approach, stakeholder communication, and go-to-market priorities
• Localized and refined company and sales materials for Japanese audiences
• Joined meetings with potential partners and stakeholders to provide interpretation and business support
• Provided practical guidance on local setup and execution in Japan

Outcome

• Helped the client build a clearer understanding of the Japanese market and how to approach it
• Improved the quality and relevance of communication with Japanese stakeholders
• Supported the client’s early business development efforts in Japan
• Helped the client prepare for building a stronger local presence in Japan